Arla ends 2024 on a high note in most markets. Arla Sweden’s keeps improving but profitability is still under pressure.
Arla delivered a strong performance in 2024, as reflected in its annual results published on Wednesday, March 19. After several challenging economic years, falling interest rates and lower inflation have strengthened consumers’ purchasing power, fueling Arla Sweden’s continued recovery. Revenue grew by 3.6% (-3.7) to 1,592 million euros, up from 1,536 million euros in 2023. Meanwhile, strategic brand volumes increased by 2.0% (-5.1).
However, Sweden’s weak currency continues to put pressure on profitability. Swedish consumers are also more price-sensitive than those in other parts of Europe, adding to the challenge.
The demand for low-fat and protein-rich products, such as quark and cottage cheese, remained strong in 2024. In response, Arla launched the Arla Protein brand, further expanding its product lineup. Additionally, to cater to evolving consumer needs, the company introduced three new packaging sizes for Bregott, which were well received, helping the brand grow and gain market share.
Read more abort the result HERE
Photo: Arla